When and Where It Takes Place

Following the triumphant return post-pandemic and the successful April 2023 debut, the National Association of Music Merchants (NAMM) is set to host the NAMM Show from January 21 to 25, 2025, at the historic Anaheim Convention Center in California. This venue, the largest exhibition space on the West Coast, will once again serve as the gathering place for music industry professionals worldwide.

What Is the NAMM Show?

The NAMM Show is the most anticipated annual event for music enthusiasts and professionals. It is not merely a “sectoral” event but encompasses the entire music industry, bringing together instrument retailers, sound engineers, producers, and technology providers for concert venues. Organized by NAMM, a nonprofit association, the event aims to create a hub for music lovers, allowing them to connect with the most innovative products and companies in the sector, thereby boosting the businesses involved.

Highlights from the 2024 Edition

The NAMM Show 2024, held from January 25 to 28 at the Anaheim Convention Center in California, was a pivotal event in the music industry, bringing together over 62,000 attendees and more than 3,500 brands from 125 countries and regions.

Brands and Product Launches:

Numerous leading manufacturers unveiled their latest innovations:

• Sennheiser introduced the HD 490 PRO, an open-back reference headphone featuring interchangeable, machine-washable ear pads designed for both low-frequency and neutral sound profiles.
• Korg showcased a series of new synthesizers, including the microKorg 2, KingKorg NEO, and Opsix mkII, highlighting advancements in sound design and user interface.
• Yamaha presented the SEQTRAK Groovebox, a versatile instrument combining FM and AWM synthesis, sampling capabilities, and an integrated sequencer, catering to modern music production needs.
• Mayones revealed refreshed Aquila models with an aged finish, marking a first for the brand and appealing to progressive metal guitarists.

Instrument Categories:

The exhibition spanned a wide array of musical instruments and equipment:

• Guitars and Basses: Brands like ESP/LTD, Ibanez, and Martin displayed new models, including signature editions and innovative designs aimed at enhancing playability and tonal quality.
• Synthesizers and Keyboards: Companies such as Korg and Yamaha introduced cutting-edge synthesizers and stage pianos, reflecting the latest trends in electronic music production.
• Audio Equipment: Manufacturers like Sennheiser and Positive Grid launched new headphones, microphones, and amplifiers, emphasizing advancements in audio fidelity and user experience.

Live Performances and Events:

The show featured dynamic live performances:

• Artists such as Stevie Wonder delivered memorable performances, contributing to the vibrant atmosphere of the event.
• The She Rocks Awards honored influential women in the music industry, including Debbie Gibson and Lindsey Stirling, celebrating their contributions and achievements.

What to Expect in the 2025 Edition

Building on the successes of previous editions, expectations are high for the January 2025 NAMM Show. Major manufacturers like Roland, Casio, and Yamaha are anticipated to not only meet but exceed their previous innovations, especially in the realm of electronic music. Additionally, the event will spotlight artisanal sectors, such as luthiers and smaller enterprises, aiming for greater visibility. The 2025 NAMM Show is set to feature five days of events, offering extended education programs for every NAMM member community, including retail, brands, pro audio, entertainment technology, music education, and music technology professionals, as well as tracks for artists and college music business students. :contentReference[oaicite:2]{index=2}